Tag Archives | matching bonuses

How to Get Your Blog Posts Read

By Hassan Ko on 2025-06-07 in Blog

I feel almost silly writing an article on this topic, because I can sum it up in one sentence:

Write about your own personal experiences in story form.

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That’s it! People love stories – especially true ones – that show you overcame an obstacle, solved a problem, created something positive and so forth.

So if you’re writing a blog post about how to increase traffic, use your own examples of what you did, how you did it, and the results. If you can flavor it with storytelling skills that keep your reader riveted, so much the better.

And who better to show you how to tell a story than professional stand up comics? These guys and gals live and die by the story – they either get it right or they’re booed off the stage, and being booed is not funny or fun.

The steps to great storytelling according to comedians?

Be Brief (don’t ramble – get to the point)
Give Details (the useful ones – don’t bog the story down with useless stuff)
Use Story Twists (surprise is a wonderful thing)
Work the Crowd (or in this case, your readers)
Act Out The Characters (difficult to do in a blog, but I’ve always thought lending your own personality or character to your writing is extremely important)
Practice (write often – the more you write, the better you’ll get)
End on the Biggest Laugh (or point if you’re a blogger)

Get the details on how comedians tell great stories here:

http://www.askmen.com/money/how_to_400/443_how_to.html

Implement these storytelling tips into your blog posts, and you’ll engage your audience on a deeper level, and keep them hooked on your content.

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Do This Once, Get Paid for Years

By Hassan Ko on 2025-06-06 in Blog

I know a guy who lives in a remote part of Oregon. He’s got a long scraggly beard, dresses in jeans and flannel shirts, and drives a new car. By day he fishes and hikes.

By night he visits with his friends in the bar, or kicks back and watches TV.

He takes several long vacations each year.

He hires someone to do his yard work and maintain his house.

He never works – because he doesn’t have to.

And he’s lived like this since the 70’s.

Did he inherit a lot of money? Win the lottery? Rob a bank?

Nope. He grew up poor, never went to college, and hasn’t worked since he was 22.

What he did do was write a hit song. Just one.

And that song continues to pay him residuals to this day.

He did something once and is still getting paid for it all these decades later.

So there you have it. Just write a hit song performed by a very famous person, and you are set for life.

What’s that? You don’t write songs?

Okay, then you might try the online marketing version of this residual game.

It’s called make a ‘sale once, get paid for months or maybe even years.’

Of course we’re talking about residual programs, and there are two basic ways you can profit:

Promote someone else’s program or create your own.

If you’re promoting someone else’s residual program, you’ve got several benefits.

You never have to create membership content or maintain and update the software as a service
You never have to worry about customer service concerning the program
You don’t have to create the sales page, the membership site and so forth.
All you do is send traffic and profit. That’s it.

Pretty sweet deal, right?

And don’t be fooled by the first month’s commission, either.

For example, let’s say you’re trying to decide between promoting Program A and Program B. Both programs are converting at the same rate.

Program A pays out $50 one time on a $100 sale.

Program B pays out $15 each month on a $30 sale.

Members of Program B tend to stick for a long time, because the product is something they need for their business. In fact, the average customer retention rate is 7.2 months, which is fantastic.

With Program A, you make $50. But with Program B, you make $108.

As you can see, if possible, you want to find out how long the average customer ‘sticks’ to the program.

Software as a service tends to retain people for longer periods of time, assuming the software does what it’s supposed to. Hosting is a great example of this, because once people set up their website with a host, they tend to stick with that same host for years or for as long as there is no problem.

However, there are many information-oriented membership programs that also retain members for a good long time as well.

To find residual programs you might want to promote, you can begin by searching, “affiliate residual programs.” You’ll find lists full of them – more than you can ever promote yourself.

But having your own program can be even better, if you’re willing to put in the work.

You can have affiliates promote it for you, making hundreds and even thousands of sales you would never get on your own
You can make a lot more money – a LOT more money
You can build a stable of affiliates who like and trust you and will promote future programs for you.

But…

You have to create the program. And make no mistake, there is work involved.

If you’re selling software as a service, then you need to have the software developed, tested, tweaked and hopefully glitch free when you launch.

If you’re selling informational memberships, you’ll need to create a membership site and add content to it on a very regular basis.

And in either case you’ll need to deal with customer service, building the sites, writing the sales letters and so forth.

That said, it’s not as difficult as it sounds.

For your first membership site, I recommend you keep it simple. Find a target market that is eager for great information on their topic.

Then create a newsletter targeted to this market. Write the sales letter and newsletter as though you are speaking to just one person. Keep the price low – so low that it’s a no-brainer.

See? Not so hard after all.

If you’re going to do the work of bringing customers to a sales page, why not get paid for it over and over again?

Imagine this: One year from now you are earning money from not one, but twelve different residual programs.

Month after month you get checks for work you did six months or even a year ago.

How great will that feel?

If that feeling excites you, get to work and go make it happen!

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What’s the Secret in ‘Think & Grow Rich?’

By Hassan Ko on 2025-06-05 in Blog

If you’ve ever read Napoleon Hill’s “Think and Grow Rich,” you know that he repeatedly alludes to “the secret” without ever stating exactly what the secret is.

A quick aside here – I wonder if his book would still be popular to this day if he had simply STATED the secret, rather than leaving it a bit of a mystery? I don’t think so.

Some have said the secret is to, “Conceive it, believe it and then achieve it.” That is, you need to decide what you want, believe with all your heart that you can and WILL achieve it, and then take the action necessary to make it happen.

Others have said the secret lies in Chapter 2, where even Napoleon’s own son said he was able to identify the secret. That chapter is about “Desire: The Starting Point Of All Achievement.”

Chapter 2 reads, “The method by which desire for riches can be transmuted into its financial equivalent consists of six definite, practical steps…”

“First. Be definite as to the amount.” Desiring a lot of money or to be rich won’t work. Making a goal of $5,000 a month in income will.

“Second. Determine exactly what you intend to give in return for the money you desire.” You don’t get something for nothing – if you did, you could simply make a wish and your desire would appear. You’ll need to exchange your efforts for the money you desire, so what is it you can do? How can you give tremendous value to others?

“Third. Establish a definite date when you intend to possess the money you desire.” Never underestimate the power of a deadline, or the need to be accountable to someone. Tell the person you least want to disappoint of your deadline, and be sure they hold you to it.

“Fourth. Create a definite plan for carrying out your desire, and begin at once, whether you are ready or not, to put this plan into action.” Decide what you’re going to do, and then just do it. Don’t wait – procrastination leads to excuses which leads to more procrastination. Begin immediately.

“Fifth. Write out a clear, concise statement of the amount of money you intend to acquire, name the time limit for its acquisition, state what you intend to give in return for the money, and describe clearly the plan through which you intend to accumulate it.” You’ve heard this before – Write it down. Make it concrete. Make it REAL.

“Sixth. Read your written statement aloud, twice daily, once just before retiring at night, and once after arising in the morning. AS YOU READ – SEE AND FEEL AND BELIEVE YOURSELF ALREADY IN POSSESSION OF THE MONEY.” Twice a day? I would suggest several times a day. Keep your goal right in front of you so that it’s on your mind always, like a mantra. It should be the last thing you think about as you fall asleep, the first thing you think of upon waking, and your predominant thought throughout the day. As you think about it, BELIEVE it is already done – you are simply going through the formalities.

You’ll notice that these 6 steps assume one thing – that you will take ACTION and do whatever it is you need to do to make it happen.

Six steps, plus action.

If we were to boil this down to its essence, what would it be?

Conceive it
Believe it
Achieve it

And there you have it – Napoleon Hill’s secret to Thinking and Growing Rich.

Famous sales person Ben Gay tells the story of being on an ocean going fishing boat with a very successful friend. His friend hooked a whopper of a fish on his line. The crew went crazy with someone shouting out “slow down, speed up, hard to port, etc.” Crew members were running around doing whatever they do and the entire boat had a feeling of total chaos while his friend was working on landing this fish.

But his friend was as calm as could be. When Ben asked his friend how he could stay so calm amid all this frenzy, his friend replied, “While the fish and the crew don’t know the outcome of this struggle, I do.”

His friend had already conceived and believed he would catch a giant fish. All that was left was to calmly and serenely land him.

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This Simple Little Biz Nets $1,000 a Month

By Hassan Ko on 2025-06-05 in Blog

Here’s a ridiculously easy business you can run from Facebook using Facebook groups. It won’t take you much time, and it can net you a tidy little profit each month.

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Better still, you can create as many of these as you like. Grow them big enough, and you might make far more than $1,000 a month, too.

Plus, you can either do it yourself, or outsource the work – it’s up to you.

Here’s how it works:

First, create a private Facebook group. This is going to be a free group, and you can do it for any niche where money is spent.

For example, if you’re in the IM niche, you might title your group something like:

Shortcut copywriting techniques for non-copywriters
Easy and fast SEO for non-SEO people
Latest and hottest ways to get tons of traffic to your offer
Techniques for doubling and tripling your conversions
Simple methods for building massive emails lists fast
Etc.

You can populate your groups with free WSO’s, from Facebook itself, as bonuses to other people’s products and so forth. You’re offering a tremendous benefit for free, so it’s not going to be difficult to get members to your groups.

You might even limit the number of members you take, since that will make it seem much more exclusive and valuable.

For content you’re going to do one or more of the following:

Write your own content
Hire outsourcers to write the content for you
Get guests to write your content for free
Use high quality PLR. Not junk, just the good stuff

Whatever content you use, be sure to break it down into brief daily posts.

All you need is short snippets of content, because the members will do the rest of the work for you. They’ll ask questions, respond to questions, give opinions and so forth.

Your group will take on a life of its own, which is terrific. You want to encourage as much interaction as possible to keep people coming back time and time again.

So now the big question is… How do you monetize this?

There are three ways:

First, promote your own products. You’ve got to do this in a very soft, non-pushy way. Done right, you’ll make plenty of sales without turning anyone off.

For example, you might answer someone’s question, then refer them to your product for even more info.

Second, promote other people’s products (affiliate products) using the same method.

Third, if you don’t want to sell products or you want to make even more money, you can sell advertising on the timeline.

If you think about it, you’ve got a highly targeted group of people who are super focused on this one area of interest.

Basically, you have a terrific prospect list of active, interested people.

Whether you are selling your own products, affiliate products or advertising, you’re going to make money.

Let’s talk more about getting advertisers. These advertisers would LOVE to convert your members to their deal.

Limit your ads to just one per day, and call them the “Sponsor of the Day.”

Of course, advertisers can book as many days as they like.

Post the ad in the morning and keep it as the pinned post for the rest of the day.

Charge maybe $50 to display the ad for a day, which compares favorably to solo ads.

If you sell all 30 days of the month, you’ve made $1,500.

Only allow that one ad per day, and don’t let your members post affiliate links.

How do you find advertisers? Many times your best source will be from within the group itself. You can also let your email list know about the opportunity, and you can offer your ad slots to anyone who is in your niche and has a product to sell.

I recommend starting one group and learning the in’s and out’s of running this type of business. You’ll need to invest perhaps 15 minutes each morning for adding content and answering questions, and then check back 3 or 4 times during the day.

Once you get a good feel for what you’re doing, expand to related niches and even branch out to completely unrelated niches, too.

And of course you can outsource the entire process.

While you’re not going to make a fortune from just one group, several groups can yield you a full-time income.

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Wanna Go Big? Do This…

By Hassan Ko on 2025-06-03 in Blog

There are only so many hours in your day, which is to say, you can only do so much.

In the beginning of your business, you’re probably doing everything yourself.

But as things start working and making money, you’ve got to scale it up if you want to keep growing the business.

If you don’t scale, then you can’t grow beyond the point of what you can do alone.

That’s why you want to begin outsourcing as much as you can. And the easiest way to do it is to record yourself performing each step of your business, so you can hand the recordings over to an outsourcer to do these things for you.

Either write it up, take screenshots or use video recording.

And no, it doesn’t have to be perfect. You’re simply going to hand it to an outsourcer and let them take over the task for you.

Remember, your goal is to work ON your business, not IN your business.

Otherwise, you will have trouble hitting six figures and you will never come close to that magical seven figure income.

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Life is Short… Seize the Day!

By Hassan Ko on 2025-06-03 in Blog

Don’t be alarmed, but right now I want to shake you by the shoulders and slap you silly… Because I suspect you’re fast asleep at the wheel of life.

Well I have news for you, and I’m sure you’ve heard it before but maybe, just maybe this is the time when you finally sit up and take notice and start making some real changes in your life, because…

Life Is Too @#$Z&% Short!

Remember when you were a child and you believed life just goes on and on and on?

And now here it is, barely a few minutes later (or so it seems) and you discover that a major chunk of your life is now forever gone.

What the heck happened to it??? Did you blow it like someone blowing money on the horses? Or did you make the most of every moment?

There are millions of people who struggle just to make it through the day. They’re in jobs they hate, lives they don’t like doing things that hold no interest for them. And yet the clock ticks for them as it does for the rare person who is completely happy and content doing what they love to do.

Doberman Dan wrote something that fascinated me. I don’t know where he got these numbers, but they’re enough to shake awake anyone slumbering through life:

You’ve got 78 years on this earth, statistically speaking.

You spend 1/3 of that time sleeping so that leaves you with 49 and 11 months of “awake” years.

Subtract hours in school and that leaves you with 46 years and 4 months of your life remaining.

Subtract 91,000 hours on a job and you’ve got 35 years and 11 months remaining.

Subtract time driving, running errands, brushing your teeth, etc., and you’re now down to 32 years and two months.

Subtract eating, drinking, shopping, etc., and you’ve got 25 years and 10 months left.

Subtract chores and you’re down to 20 years and 1 month.

Subtract taking care of children and family, along with watching TV, playing video games and wasting time on the Internet and you’re now down to 9 years and 6 months of your life remaining.

78 years on this planet (if you’re lucky) and only 9 of them are yours.

See what I mean? Life is too @#$Z&% short.

Life is too short to let fear rule. Open your mind, arms and heart to new things and people. Take a chance, push through fear, let go of guilt, break down your goals to achievable steps and get moving TODAY.

Life is too short to be unhealthy. Get moving and get active and stop eating crap food, especially if you want to make it to 78+ and enjoy the journey.

Life is too short to be full of regrets, just as it’s too short to dream about your ‘glory days.’ You can’t start the next chapter of your life if you keep re-reading the last one.

Life is too short to be a slob. If you’re disorganized then you’re wasting time looking for things and wasting more time not doing the things you want to be doing.

Life is too short to be negative. Yes, occasionally negativity seeps in. But when negativity rears its ugly head you’ve got to beat it back with everything you’ve got, and never under any circumstance do you invite it in or ask it to make itself at home.

Life is too short to deal with or even think about rotten people. Are you worried about what that nasty person said about you? Why????? Life is too short to stress yourself with people who don’t even deserve to be an issue in your life.

Life is too short to keep up with the neighbors. Do you care how many new cars or televisions they have? I can’t think of anything more irrelevant than what the neighbor blew money on today.

Life is too short to be in a job you hate. If you’ve never had a job you hated, all the words in the world couldn’t explain this to you. But for the other 95% of people who know what I’m talking about, no explanation is necessary.

Life is too short to be poor. Yes, you might start out poor and that certainly isn’t your fault. But there comes a time when your finances are exactly what you make of them. There is nothing noble about being poor – it’s like having a ball and chain around your throat that stops you from living the life you want and instead wraps you in layers of stress and anxiety. If you don’t have the money you want, then get busy and make it. And yes, I do believe Internet Marketing is still hands down and bar none the best way a person can go from poverty to wealth in a relatively short amount of time (2 to 10 years.)

You and I and every single person we love is terminal – it’s just a matter of time. And every day we have a little bit less of that.

I’ll let the quote master Mark Twain have the last words…

“Life is short, Break the rules.

Forgive quickly, Kiss SLOWLY.
Love truly. Laugh uncontrollably.
And never regret ANYTHING
That makes you smile.”
– Mark Twain

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How to Make a Small List Pay BIG

By Hassan Ko on 2025-06-02 in Blog

You’re just starting out and your list only has 500 or 1,000 people.

While it’s true you would gladly trade your small list for one that’s 100 times bigger, it’s also true that if you treat your little list right, you can still make really good money.

How does that work?

By getting personal.

First, answer emails that you get from your list. When someone reads your latest email and takes the time to write to you – answer them. You’ve only got 1,000 people on your list, so odds are only 5 to 10 will ever write to you at a time. Yes, you can do this. Keep it personal.

Second, let your list members know that they are part of a very small, intimate, private community by telling them. Otherwise they’ll assume you’ve got a gazillion people on your list and don’t give a flying flip about any of them.

Third, email them daily. Yes, DAILY. Keep in constant contact with them. Update them on the latest news and give a tidbit here and there about yourself.

Fourth, care about their success. If you really, truly care, then it will show in your emails to them. Communicate how important they are and that you want to help them succeed in a big way.

Fifth, hold open Q and A sessions over webinars, Skype or your favorite platform. Don’t charge anything, and let your subscribers know it is only for your list. You’re creating the feeling that they belong to a small, exclusive, private group.

Sixth, send out emails that start with something personal, such as, “Hi (name) – I wanted to contact you personally because I think you might be a good fit for my coaching program.”

Seventh, ask for their help or opinion on something and then answer every response.

Doing these little things will keep your list engaged and interacting with you.

And when you send out an offer for just 10 people to get personalized coaching at $500 a month, what do you think will happen?

Odds are you’ll fill those slots in less than a day with no additional effort at all. You might even have a waiting list of people who didn’t make the first ten slots.

What happens when someone emails their list of 100,000 with the exact same offer? Surprisingly, there’s a good chance they’ll have trouble selling those ten slots, even though their list is 100 times bigger.

You can make great money with a small list when you take the time to get personal with your subscribers.

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Can Virtual Big Gulps Line Your Pockets??

By Hassan Ko on 2025-06-01 in Blog

We’ve all seen the mega launches of super expensive products that boast about how heavy the packing box is. “You Get 32 CD’s, 22 DVD’s and 3 Big Manuals of 250 Pages Each! This package weighs a whopping 15 pounds, delivered to your door!”

As marketers we suspect that bigger is better, even when it’s not. After all, more of anything seems like a better deal to the customer than less of something, right?

But thanks to a new study, we now know that “more” of a product not only sounds better – it can also be a status symbol for the customer.

Take for example the Big Gulp drink – 30 oz of sticky sweet carbonated beverage. Does anyone on the planet NEED 30 oz of sticky sweet carbonated beverage? While some might say they do, the fact is it’s a flood of empty calories with a bevy of negative health effects, yet they sell like gangbusters.

And believe it or not, they can actually make the purchasers feel BETTER about themselves.

No, I am NOT advocating you run out and buy one of these things – rather, I’m suggesting you SELL these things, in digital form.

Follow closely – This is from the Journal of Consumer Research and it concerns a series of experiments carried out by Derek Rucker of the Kellogg School of Management at Northwestern University.

In the first experiment, volunteers looked at photos of people holding different sized drinks and then were asked to rate the STATUS of the people they saw in the photos. Tabulated results showed that the bigger the drink, the higher the status score each photo rated. No, I’m not kidding, and it gets weirder.

In the second experiment, half of the volunteers were asked to remember a time when they were bossed around. The other half were asked to remember a time when they were in a position to boss others around. No surprise here – the volunteers who remember being bossed around felt the least powerful. (Yet another example of how the thoughts you choose determine how you feel.)

Okay, here comes the surprise – next those same volunteers were offered a drink in 3 different sizes. There was no choice on what KIND of drink, only of what SIZE drink they could have.

Those who felt the least powerful CHOSE THE BIGGEST DRINK. In other words, even in something as ordinary as choosing a drink, the decision is not based solely on how thirsty the person is, but rather on how much power they feel they have.

And in the worldwide economy, it’s a reasonable conclusion that as people feel powerless to control what’s happening, more and more super sizing will be taking place, and not just in food.

Now then, here’s how to use this in your marketing…

First, when you can make your product appear larger, do so. For example, you might take each chapter of an ebook and separate it into a report – 12 reports look like more than one ebook. If you are shipping audios or videos, place them on 12 discs rather than 4. And so forth.

Second, offer a super size version of your product. That is, you might have your regular product and a second version that offers more information, more promises, more benefits, etc.

Third, offer them power and prestige. For example, if you’re creating a membership, don’t make it just any old membership. Give it a name like The Exclusive Gold Club for Star Class Members or something that conveys the power and prestige so many people are lacking in these uncertain times.

Fourth, don’t forget to add an OTO to your offer. OTO’s are like supersizing the fries – they’ve already decided to order, now it’s just a matter of offering them more, and many times they will jump at the chance to upgrade to that virtual Big Gulp.

One more thing… Don’t feel guilty about up selling your customers. People want to feel they are in control, that they have power, that they do matter. And if it’s a choice between buying a few Big Gulps that are going to rot their bones and pack on the fat, or your new product that can actually HELP them, you’ve got a duty to offer them that product and let them decide for themselves.

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How to Stop Making Lousy Decisions

By Hassan Ko on 2025-06-01 in Blog

In Chip and Dan Heath’s book ‘Decisive,’ they lay out three ways to make truly excellent decisions that can have a very positive impact on your business and your life.

1: The Vanishing Options Test

In 1994, Quaker Oats made the decision to buy the drink company Snapple for a whopping 1.8 BILLION dollars – perhaps one of the worst business decisions of all time.

They didn’t consider any other options. Believe it or not, no one in the company even argued not to buy it or suggested an alternative.

If they had simply expanded their choices by asking, “What other options do we have?” they would have been far more likely to make a better decision.

Do you decide to do things without giving yourself multiple options first? Do you limit your choices before you even start?

For example, instead of asking, “Should I promote this product to my list?” Ask yourself what other products you might promote instead that would be a better fit for your list.

Instead of asking, “Should I buy this piece of software or hire this person for my business?” Ask yourself what your other options are to get the task done.

Here’s why it works: Anytime you give your brain a ‘this or that’ option, it’s hemmed in by just those two possibilities and won’t think any further.

Instead, ask yourself, “What options would I consider if my current options disappeared?”

By giving yourself multiple choices instead of just one or two, you greatly increase your odds of making a good decision and even the best decision for you and your business.

The key is to expand your choices before you narrow them down.

2: The ‘Tell My Friend’ Solution

In 1985, Andy Grove, President of Intel, faced a problem – should he end the company’s line of memory chips, or not?

Management was torn on the question and Andy didn’t know what to do.

So he asked himself, “If we got kicked out and the board brought in a new CEO, what do you think he or she would do?”

Now the answer was obvious – get out of memories.

The right question made a tough problem easy.

This question helped him to overcome the biggest enemy to making the correct decision: Emotions.

You’re angry at your husband so you don’t talk to him. You’re excited about getting the exact make, model and color car you want, so you overpay. And so forth.

These decisions are clouded by emotion, and if it weren’t for that emotion, you would make different decisions.
Here’s why it works: Your emotions cloud your logic. So instead of asking what you should do, ask,

“What would I tell my best friend to do?”

This helps you to look past your emotions and makes even the toughest decisions easy.

3: The ‘Test it Now’ Solution

In the late 1990’s, Bill Gross wanted to sell cars on the internet. He was sure the idea could work, but at the time it was risky.

Would people spend $20,000 on a car they’d never seen, much less test-driven?

Bill didn’t try to guess. Instead, he engineered a test run by hiring a CEO for 90 days to do one thing: SELL ONE CAR over the internet.

Usually we do the opposite. We go all in on a decision without having a clue if it’s the right one or not.

We spend all of our time and resources on this risk, when we could have gotten our answer with one small test.

For example, why hire someone as a full time employee when you can hire them for one project and see what they do?

Why spend six months creating a huge information product when you can create a small one in a day and see if there is a market for it?

Here’s why it works: We often get so fired up about a new idea, that we don’t even take time to find out if it will work or not. But by running a small test, we can see if we should proceed or go in a different direction.

Whenever possible, create a small test to find out if you’re on the right track.

“Why am I guessing when I can run a small test and know for certain?”

That’s it – three techniques that can save you a load of headaches and money in your online business and in life.

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How to Publish & Sell One-of-a-Kind Info

By Hassan Ko on 2025-06-01 in Blog

So many products are simply a rehash of other products, and the same goes for books.

Someone wants to write a book on persuasion, so they buy five books on persuasion, read them and then take all the best ideas from the books and write a new course or book or whatever.

But what if you want truly unique, stand-alone info that no one else has?

Then you’ve got to go to the sources.

Let’s say your niche is cat care, and you’re in a forum where people are discussing how they helped their cat get over a certain illness. In that forum you meet Jessie, who found a way to cure her cat in half the normal time at one-tenth the normal expense.

You contact Jessie and ask for an interview, which you then turn into a product. No one else has this information because it’s something Jessie came up with in her veterinary practice, or wherever.

You now have a product no one else has. Split the profits with Jessie, and do it again and again with people who know stuff that no one else knows.

For example, you can dig through various niches and find people doing new, unique, unusual things, or people who have just achieved some sort of milestone, or anything special that solves a problem or gives a benefit that people want.

Do an interview over email, Skype or any method you choose. Let your subject know you’re thinking of using this in a product, and that you’ll share the profits. Almost no one will turn you down on this, especially if you’re working outside of the make money niche.

And now you have an endless source of truly new, helpful info that you can turn into posts, products and books.

This is a great way to make a big name yourself in any niche. Pretty soon people will be approaching you, asking if they can share their discoveries in exchange for a slice of the profits.

Simply write up the info they give you, pad it out as needed, write some sales copy and get busy selling it.

This is a perfect business model for almost any niche outside of IM where money is being spent.

And it works especially well if you’re solving people’s urgent problems – like getting kitty over her illness twice as fast at one-tenth the expense.

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